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Digital ad spending of the U.S. media industry 2016-2021

Published by Statista Research Department, Jan 14, 2021
It was calculated that the media industry In the United States spent 6.93 billion U.S. dollars on digital advertising in the country in 2019. According to market projections, the sector is estimated to spend a little over seven billion dollars in 2021.

Media industry digital advertising spending in the United States from 2016 to 2021 (in billion U.S. dollars)

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Release date

October 2020

Region

United States

Survey time period

2016 to 2019

Special properties

includes advertising that appears on desktop and latop computers as well as mobile phones and tablets, and includes all the various formats of advertising on those platforms

Supplementary notes

* Forecast.
Figures for periods prior to 2017 come from previous reporting.

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