Nonprofit digital ad spend growth in North America & the UK 2021, by sector

Published by Julia Faria, May 23, 2023
Digital advertising spending by non-profit organizations in Canada, the United States, and the United Kingdom increased by 19 percent in 2021, according to the survey. Compared to 2020, cultural non-profits grew their advertising expenditures by 295 percent, while those in the public media sector decreased ad spend by seven percent.

Change in digital advertising expenditure of nonprofits in Canada, the United Kingdom, and the United States in 2021, by sector

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Release date

April 2022

Region

Canada, United Kingdom, United States

Survey time period

2021

Number of respondents

187 respondents

Special properties

non-profit participants

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Overview

6

Finances/Tax Status

6

Donor Relations

7

Staffing

6

Diversity and Inclusion

7

Volunteer Work

5

Further related statistics

17

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Topics

Digital advertising in the U.S.Advertising in the United StatesDigital advertising formats in the U.S.Programmatic advertising worldwideDigital advertising worldwide
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