Nonprofit digital advertising spending change in the U.S. 2017-2018, by sector

Published by A. Guttmann, Oct 15, 2019

This statistic shows the growth in digital advertising expenditures of nonprofits in the United States between 2017 and 2018, by sector. It was found that environmental nonprofits in the U.S. increased their digital ad spend by 172 percent in 2018 as compared to 2017. All in all, nonprofit digital ad spend grew by 144 percent in the measured period.

Welcome to Statista!

We are the global leading platform for business data from 600 industries and 50 countries.

What we want to do for you

Other statistics on the topic

Perceived ROI level from digital marketing channels worldwide 2017

Advertising & Marketing

Perceived ROI level from digital marketing channels worldwide 2017

Digital ad fraud losses worldwide 2018-2022

Advertising & Marketing

Digital ad fraud losses worldwide 2018-2022

Programmatic ad spending worldwide 2017-2019

Advertising & Marketing

Programmatic ad spending worldwide 2017-2019

Programmatic display ad spending in the U.S. 2013-2020

Advertising & Marketing

Programmatic display ad spending in the U.S. 2013-2020

Statista Accounts: Access All Statistics. Starting from $588 / Year

Basic Account

Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account

Your perfect start with Statista

Instant access to 1m statistics
Download in XLS, PDF & PNG format
Detailed references

$49 / Month *

Corporate Account

Full access

Corporate solution including all features.

* All products require an annual contract.
Prices do not include sales tax.

Leading companies trust Statista:

Statista is a great source of knowledge, and pretty helpful to manage the daily work.
Christof Baron
CEO, MindShare Germany

Statistics on "Programmatic advertising"

Overview

The most important statistics

Global programmatic advertising spending in 2017 and 2019 (in billion U.S. dollars)Programmatic ad spending worldwide 2017-2019
Programmatic digital display advertising spending in the United States from 2013 to 2020 (in billion U.S. dollars)Programmatic display ad spending in the U.S. 2013-2020
Share of marketing professionals who bought media programmatically in the United States as of July 2017Popularity of programmatic media buying among U.S. marketers 2017
Share of digital marketers spending the majority of their ad budgets on programmatic advertising in the United States in 2017, by mediumShare of U.S. marketers spending most on programmatic ads 2017, by medium
Programmatic digital display ad spending in the United States from 2016 to 2020, by transaction method (in billion U.S. dollars)Programmatic display ad spending in the U.S. 2016-2020, by transaction method
Leading methods of purchasing advertising programmatically according to marketers in the United States as of March 2016Programmatic advertising bought by marketers in the U.S. 2016, by method
Programmatic digital display ad spending in the United States from 2016 to 2020, by channel (in billion U.S. dollars)Programmatic display ad spending in the U.S. 2016-2020, by channel
Average number of ad networks, exchanges and supply-side platforms (SSPs) used by publishers in the United States from June 2016 to June 2018Average number of ad networks, exchanges and SSPs used by U.S. publishers 2016-2018

Mobile programmatic

Video programmatic

Programmatic & addressable TV

Programmatic ad fraud

Header bidding

Discover Statista

Need help with using Statista for your research? Tutorials and first steps

Further Content: Statistics, Studies, and Topic Pages

Statistics

Topics

Studies

Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.

Statista Accounts: Access All Statistics. Starting from $588 / Year

Learn more about how Statista can support your business.