Schemes and coping strategies of marketers during coronavirus outbreak in the UK 2020

Marketing organizations in the United Kingdom (UK) are making the most of different schemes and coping strategies to help deal with the impact of the coronavirus pandemic. According to a survey conducted in July 2020, 56 percent of respondents said they had already taken advantage of the Coronavirus Job Retention Scheme. On top of that, 16 percent of respondents had deferred or were planning to defer VAT payments.

How likely is your organization to have to apply for or do any of the following over the coming months?

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Release date

August 2020


United Kingdom

Survey time period

July 2020

Number of respondents

70 respondents

Special properties

Members of the Data & Marketing Association community

Method of interview

Online survey

Supplementary notes

Question phrased by the source: "Q. How likely is your organisation to have to apply for or do any of the following over the coming months?"

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Statistics on "Coronavirus impact on the advertising industry in the United Kingdom"

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