Most popular Instagram topics during Covid-19 in the UK in 2020, by growth increase

As of March 2020, the topic that saw the biggest increase in growth on Instagram in the United Kingdom (UK) was yoga. Since the start of the coronavirus pandemic, the topic has grown by 74 percent. Health and food related topics also saw significant increases, as did news & politics.

Growth in the most popular Instagram topics during the coronavirus pandemic in the United Kingdom (UK), as of March 2020

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Source

Release date

April 2020

Region

United Kingdom

Survey time period

2020

Supplementary notes

* Change in average daily growth in the number of accounts related to topics in the last 30 days compared to the last 180 days.

The source used data from a wide variety of sources, including market research agencies, internet, social media companies, news media, and internal analysis.

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