Between December 2019 and April 2020, museums and public cultural institutions in Italy published on average more posts on Twitter than on Facebook or Instagram. During the months of national lockdown, when museums and other cultural institutions in Italy had to close to the public due to the coronavirus pandemic, the number of average posts published on Twitter roughly doubled. A similar trend also concerned the posts published on both Facebook and Instagram.
Average number of posts published on social media by museums and similar cultural institutions in Italy from December 2019 to April 2020, by platform
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Osservatori Digital Innovation. (May 27, 2020). Average number of posts published on social media by museums and similar cultural institutions in Italy from December 2019 to April 2020, by platform [Graph]. In Statista. Retrieved October 08, 2024, from https://www.statista.com/statistics/1133336/social-media-presence-of-museums-in-italy-by-platform/
Osservatori Digital Innovation. "Average number of posts published on social media by museums and similar cultural institutions in Italy from December 2019 to April 2020, by platform." Chart. May 27, 2020. Statista. Accessed October 08, 2024. https://www.statista.com/statistics/1133336/social-media-presence-of-museums-in-italy-by-platform/
Osservatori Digital Innovation. (2020). Average number of posts published on social media by museums and similar cultural institutions in Italy from December 2019 to April 2020, by platform. Statista. Statista Inc.. Accessed: October 08, 2024. https://www.statista.com/statistics/1133336/social-media-presence-of-museums-in-italy-by-platform/
Osservatori Digital Innovation. "Average Number of Posts Published on Social Media by Museums and Similar Cultural Institutions in Italy from December 2019 to April 2020, by Platform." Statista, Statista Inc., 27 May 2020, https://www.statista.com/statistics/1133336/social-media-presence-of-museums-in-italy-by-platform/
Osservatori Digital Innovation, Average number of posts published on social media by museums and similar cultural institutions in Italy from December 2019 to April 2020, by platform Statista, https://www.statista.com/statistics/1133336/social-media-presence-of-museums-in-italy-by-platform/ (last visited October 08, 2024)
Average number of posts published on social media by museums and similar cultural institutions in Italy from December 2019 to April 2020, by platform [Graph], Osservatori Digital Innovation, May 27, 2020. [Online]. Available: https://www.statista.com/statistics/1133336/social-media-presence-of-museums-in-italy-by-platform/