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Advertising and digital content market value in Italy 2020, by category

Published by Statista Research Department, Jan 6, 2023
In Italy, in 2020, video content generated 3.2 billion euros, overrating digital advertising market value, which amounted to 2.4 million euros. Furthermore, in that year, gaming and entertaining generated 3.1 million euros.

Advertising and digital content market value in Italy in 2020 by category (in million euros)

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Release date

July 2021

Region

Italy

Survey time period

2020

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Statistics on " Arts and culture digitization in Italy "

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Statistics on Arts and culture digitization in Italy

Advertising and digital content

3

Application of digital technologies

5

Social media usage

6

Social media presence

6

Google Arts & Culture

3

Digital cultural activities

3

Further related statistics

16

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