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Perceived positive impact of digital technology on museum business areas England 2019

A 2019 survey focused on the impact of digital technology on business areas of museums in England. According to the study, about 54 percent of the surveyed museums believed that digital technology had a positive impact on boosting the public profile of the museum. Meanwhile, 47 percent of the survey sample claimed that digital tools helped to reach a bigger audience.

Which business areas of your museum were positively impacted by digital technology?

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Release date

February 2020


United Kingdom (England)

Survey time period


Number of respondents

164 respondents

Special properties

respondent base were from the museum sector

Supplementary notes

The survey question was phrased by the source as follows: "Thinking back over the past twelve months, would you say your organization’s use of the internet and digital technology has had a major positive impact, a minor positive impact, or no positive impact at all on each of the following?".

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Statistics on "Museums in the United Kingdom (UK)"

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