Department and specialty stores achieved the highest Net Promotor Score (NPS) in the United States, according to a survey conducted among 65,000 consumers in 2021. Department and specialty stores recorded an NPS of 56. On the other hand, internet service companies registered the lowest NPS, equal to -3.
The Net Promoter Score is an index used to gauge the customers' overall satisfaction and brand loyalty. The NPS ranges from -100 to 100 and measures the willingness of customers to recommend a company's products or services to others.
Net Promoter Score (NPS) of businesses in the United States in 2021, by industry
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NICE Satmetrix. (May 11, 2021). Net Promoter Score (NPS) of businesses in the United States in 2021, by industry [Graph]. In Statista. Retrieved December 10, 2024, from https://www.statista.com/statistics/1223117/customer-satisfaction-nps-by-industry-us/
NICE Satmetrix. "Net Promoter Score (NPS) of businesses in the United States in 2021, by industry." Chart. May 11, 2021. Statista. Accessed December 10, 2024. https://www.statista.com/statistics/1223117/customer-satisfaction-nps-by-industry-us/
NICE Satmetrix. (2021). Net Promoter Score (NPS) of businesses in the United States in 2021, by industry. Statista. Statista Inc.. Accessed: December 10, 2024. https://www.statista.com/statistics/1223117/customer-satisfaction-nps-by-industry-us/
NICE Satmetrix. "Net Promoter Score (Nps) of Businesses in The United States in 2021, by Industry." Statista, Statista Inc., 11 May 2021, https://www.statista.com/statistics/1223117/customer-satisfaction-nps-by-industry-us/
NICE Satmetrix, Net Promoter Score (NPS) of businesses in the United States in 2021, by industry Statista, https://www.statista.com/statistics/1223117/customer-satisfaction-nps-by-industry-us/ (last visited December 10, 2024)
Net Promoter Score (NPS) of businesses in the United States in 2021, by industry [Graph], NICE Satmetrix, May 11, 2021. [Online]. Available: https://www.statista.com/statistics/1223117/customer-satisfaction-nps-by-industry-us/