B2C revenue derived from personalization in the U.S. 2021, by company type

Share of revenue derived from personalization among consumer businesses in the United States as of February 2021, by company type

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Release date

November 2021

Region

United States

Survey time period

February 7 to 14, 2021

Number of respondents

100 respondents

Supplementary notes

Original question: "What percentage of your revenue comes from personalized marketing actions or tactics?"

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Statistics on " Marketing personalization worldwide "

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Overview

6

Marketers' perspective

7

Effectiveness

4

Customers' perspective

5
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

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For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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Based on your interests

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For single users
$199 USD
per month, billed annually 1
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  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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