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Programmatic ad spend in APAC 2017-2026

Published by Statista Research Department, Jan 6, 2023
In 2021, programmatic advertising spending in the Asia-Pacific region stood at 157 billion U.S. dollars. It was projected that the value would increase to 275.5 billion by 2026. China, Japan, and Australia are the largest programmatic ad markets in the region.

Programmatic advertising spending in the Asia-Pacific region from 2017 to 2026 (in billion U.S. dollars)

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Release date

May 2022

Region

APAC

Survey time period

2017 to 2021

Supplementary notes

* Forecast.

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Statistics on " Digital advertising in the Asia-Pacific region "

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Statistics on Digital advertising in the Asia-Pacific region

Overview

5

Market segments

6

Programmatic

3

Ad spend

4

Ad reach

6

Ad fraud

5

Cookie deprecation

3

Further related statistics

21

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Topics

Digital advertising in the Asia-Pacific regionDigital advertising in IndiaAdvertising in the Asia-Pacific regionDigital advertising in VietnamDigital advertising in Australia
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