Media professionals' level of concern over third-party cookie deprecation APAC 2021

Level of concern over the deprecation of third-party cookies and IDFA among media professionals in the Asia-Pacific region in 2021

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Sources

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Release date

August 2021

Region

Asia, APAC

Survey time period

April 9 to 21, 2021

Number of respondents

207 respondents

Special properties

among media professionals working at brands, agencies, or publishers in Australia, India, Indonesia, and Japan

Supplementary notes

The acronym IDFA stands for 'identifier for advertisers'.

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Statistics on " Digital advertising in the Asia-Pacific region "

Other statistics that may interest you Digital advertising in the Asia-Pacific region

Overview

5

Market segments

6

Ad spend and ad spend waste

3

Ad reach

6

Consumer preferences

4
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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