Leading influencer types followed by consumers in Italy 2023

Leading types of influencers followed by consumers in Italy as of October 2023

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Release date

October 2023



Survey time period

as of October 16, 2023

Number of respondents

1,300 respondents

Age group

18-54 years

Special properties

among consumers who follow at least one influencer

Method of interview

Panel survey

Supplementary notes

Date of survey not specified at source.

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