Planned change in influencer marketing budgets in Italy 2023

Published by Michele Majidi, Mar 14, 2023
According to a 2023 survey carried out among marketing professionals in Italy, 51.5 percent of respondents said they were planning to increase their influencer marketing budget during the year, while 12.1 percent stated they wanted to decrease it.

Planned change in marketing budgets allocated to influencer marketing in Italy in 2023

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Sources

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Release date

March 2023

Region

Italy

Survey time period

as of March 9, 2023

Number of respondents

300 respondents

Special properties

among marketers and brand representatives

Supplementary notes

Date of survey not specified by the source.

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Statistics on " Influencer marketing in Italy "

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Statistics on Influencer marketing in Italy

Overview

5

Doing business

8

Market leaders

8

Consumer insights

8

Further related statistics

21

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Topics

Influencer marketing in ItalyInfluencer marketing in EuropeInfluencer marketing in FranceDigital marketing in Italy
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