UK YouTube users reasons for listening content on the platform 2023

Published by Laura Ceci, Jul 28, 2023
According to a survey conducted among consumers in the United Kingdom between the end of February and the beginning of March 2023, over half of respondents reported to use YouTube for background listening. Around 43 percent of respondents reported using YouTube audio features for entertainment, while approximately 30 percent reported to do so in order to relax. Only 20 percent of respondents reported using the popular social video platform to discover new music.

Reasons for YouTube audiences in the United Kingdom (UK) to use the platform to listen to content as of March 2023

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Release date

April 2023

Region

United Kingdom

Survey time period

February 27 to March 3, 2023

Number of respondents

995 respondents

Special properties

monthly users

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Statistics on " YouTube in the United Kingdom (UK) "

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Overview

8

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