As of early 2024, among the presented social networks, advertising on YouTube had the highest reach in the United Kingdom, both among women and men, with 88.8 and 93 percent, respectively. On average, YouTube advertising reached nearly 91 percent of adults from the country.
Reach of social media advertising in the United Kingdom as of January 2024, by platform and gender
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DataReportal, & We Are Social, & Meltwater. (February 21, 2024). Reach of social media advertising in the United Kingdom as of January 2024, by platform and gender [Graph]. In Statista. Retrieved May 02, 2024, from https://www.statista.com/statistics/1458130/social-media-advertising-reach-gender-united-kingdom/
DataReportal, und We Are Social, und Meltwater. "Reach of social media advertising in the United Kingdom as of January 2024, by platform and gender." Chart. February 21, 2024. Statista. Accessed May 02, 2024. https://www.statista.com/statistics/1458130/social-media-advertising-reach-gender-united-kingdom/
DataReportal, We Are Social, Meltwater. (2024). Reach of social media advertising in the United Kingdom as of January 2024, by platform and gender. Statista. Statista Inc.. Accessed: May 02, 2024. https://www.statista.com/statistics/1458130/social-media-advertising-reach-gender-united-kingdom/
DataReportal, and We Are Social, and Meltwater. "Reach of Social Media Advertising in The United Kingdom as of January 2024, by Platform and Gender." Statista, Statista Inc., 21 Feb 2024, https://www.statista.com/statistics/1458130/social-media-advertising-reach-gender-united-kingdom/
DataReportal & We Are Social & Meltwater, Reach of social media advertising in the United Kingdom as of January 2024, by platform and gender Statista, https://www.statista.com/statistics/1458130/social-media-advertising-reach-gender-united-kingdom/ (last visited May 02, 2024)
Reach of social media advertising in the United Kingdom as of January 2024, by platform and gender [Graph], DataReportal, & We Are Social, & Meltwater, February 21, 2024. [Online]. Available: https://www.statista.com/statistics/1458130/social-media-advertising-reach-gender-united-kingdom/