In 2022, digital advertising spending in the United Kingdom (UK) increased by 11 percent, reaching over 26 billion British pounds. During 2020, when the advertising industry was hit by the COVID-19 pandemic, the growth was estimated at 5.2 percent.
Change in digital advertising spending in the United Kingdom (UK) from 2020 to 2022
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Other statistics that may interest you Digital advertising in the United Kingdom (UK)
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Overview of the UK market
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Formats
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- Premium Statistic Online ad spend in the UK 2022, by type
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Mobile
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Consumer insights
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- Premium Statistic Ad spend vs. media time gap in the UK 2022
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- Premium Statistic Complaints about digital advertising in the UK 2022, by ad location
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Spotlight: Deprecation of third-party cookies
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- Premium Statistic Reliance on third-party cookies among advertisers in the UK 2022
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Further related statistics
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Statistics
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- Digital display and banner advertising spending in Peru 2021-2022
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IAB UK (@IABUK). (April 26, 2023). Change in digital advertising spending in the United Kingdom (UK) from 2020 to 2022 [Graph]. In Statista. Retrieved December 05, 2023, from https://www.statista.com/statistics/257241/digital-advertising-spending-growth-in-the-uk/
IAB UK (@IABUK). "Change in digital advertising spending in the United Kingdom (UK) from 2020 to 2022." Chart. April 26, 2023. Statista. Accessed December 05, 2023. https://www.statista.com/statistics/257241/digital-advertising-spending-growth-in-the-uk/
IAB UK (@IABUK). (2023). Change in digital advertising spending in the United Kingdom (UK) from 2020 to 2022. Statista. Statista Inc.. Accessed: December 05, 2023. https://www.statista.com/statistics/257241/digital-advertising-spending-growth-in-the-uk/
IAB UK (@IABUK). "Change in Digital Advertising Spending in The United Kingdom (Uk) from 2020 to 2022." Statista, Statista Inc., 26 Apr 2023, https://www.statista.com/statistics/257241/digital-advertising-spending-growth-in-the-uk/
IAB UK (@IABUK), Change in digital advertising spending in the United Kingdom (UK) from 2020 to 2022 Statista, https://www.statista.com/statistics/257241/digital-advertising-spending-growth-in-the-uk/ (last visited December 05, 2023)
Change in digital advertising spending in the United Kingdom (UK) from 2020 to 2022 [Graph], IAB UK (@IABUK), April 26, 2023. [Online]. Available: https://www.statista.com/statistics/257241/digital-advertising-spending-growth-in-the-uk/