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Advertising revenue in India 2019 by medium

Published by Sandhya Keelery, Oct 16, 2020
Television advertising across India generated the highest revenue amongst all other ad mediums in 2019, amounting to 320 billion Indian rupees. Print and digital advertising revenues made up the top three that year. Advertising revenues saw a growth of six percent that year compared to 2018, with low growth rates among traditional media. Print and radio, in fact, saw a decline in growth. Digital advertising saw the highest growth at 24 percent that year.

Advertising revenue in India in 2019, by medium (in billion Indian rupees)

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Release date

March 2020

Region

India

Survey time period

2019

Supplementary notes

One Indian rupee is equal to 0.011 U.S. dollars and 0.013 euros (as of August 2020).

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