Television advertising across India generated the highest revenue amongst all other ad mediums in 2019, amounting to 320 billion Indian rupees. Print and digital advertising revenues made up the top three that year. Advertising revenues saw a growth of six percent that year compared to 2018, with low growth rates among traditional media. Print and radio, in fact, saw a decline in growth. Digital advertising saw the highest growth at 24 percent that year.
Advertising revenue in India in 2019, by medium (in billion Indian rupees)
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FICCI. (March 22, 2020). Advertising revenue in India in 2019, by medium (in billion Indian rupees) [Graph]. In Statista. Retrieved March 02, 2021, from https://www.statista.com/statistics/233501/advertising-revenue-in-india-by-type/
FICCI. "Advertising revenue in India in 2019, by medium (in billion Indian rupees)." Chart. March 22, 2020. Statista. Accessed March 02, 2021. https://www.statista.com/statistics/233501/advertising-revenue-in-india-by-type/
FICCI. (2020). Advertising revenue in India in 2019, by medium (in billion Indian rupees). Statista. Statista Inc.. Accessed: March 02, 2021. https://www.statista.com/statistics/233501/advertising-revenue-in-india-by-type/
FICCI. "Advertising Revenue in India in 2019, by Medium (in Billion Indian Rupees)." Statista, Statista Inc., 22 Mar 2020, https://www.statista.com/statistics/233501/advertising-revenue-in-india-by-type/
FICCI, Advertising revenue in India in 2019, by medium (in billion Indian rupees) Statista, https://www.statista.com/statistics/233501/advertising-revenue-in-india-by-type/ (last visited March 02, 2021)