The statistic presents the distribution of the global advertising spending in 2015, as well as a forecast until 2020, by region. In 2017, Latin America is expected to account for 6.3 percent of the global ad spending. North America is expected to stay the largest regional market in 2017 and 2018. However, Asia Pacific is projected to take over in 2019. Ad spending in the Asia Pacific region is expected to reach over 255 billion U.S. dollars in 2019, where the North American ad market is projected to generate 242.1 billion U.S. dollars that year.
Distribution of global advertising spending from 2015 to 2020, by region
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eMarketer. (October 15, 2016). Distribution of global advertising spending from 2015 to 2020, by region [Graph]. In Statista. Retrieved February 20, 2020, from https://www.statista.com/statistics/245579/distribution-of-the-global-advertising-spending-by-region/
eMarketer. "Distribution of global advertising spending from 2015 to 2020, by region." Chart. October 15, 2016. Statista. Accessed February 20, 2020. https://www.statista.com/statistics/245579/distribution-of-the-global-advertising-spending-by-region/
eMarketer. (2016). Distribution of global advertising spending from 2015 to 2020, by region. Statista. Statista Inc.. Accessed: February 20, 2020. https://www.statista.com/statistics/245579/distribution-of-the-global-advertising-spending-by-region/
eMarketer. "Distribution of Global Advertising Spending from 2015 to 2020, by Region." Statista, Statista Inc., 15 Oct 2016, https://www.statista.com/statistics/245579/distribution-of-the-global-advertising-spending-by-region/
eMarketer, Distribution of global advertising spending from 2015 to 2020, by region Statista, https://www.statista.com/statistics/245579/distribution-of-the-global-advertising-spending-by-region/ (last visited February 20, 2020)
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