The revenue earned from print advertising across India in 2023 grossed over 177 billion Indian rupees. This was a four percent increase from the previous year, indicating a steady recovery trajectory, with forecasts predicting a return to near pre-pandemic levels by 2026. Print revenues in 2023 were impacted by events such as the Indian Premiere League and the Cricket World Cup coinciding with the festive season, as well as the onset of the election season.
Print advertising revenue in India from financial year 2017 to 2023, with estimates until 2026
(in billion Indian rupees)
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EY. (March 12, 2024). Print advertising revenue in India from financial year 2017 to 2023, with estimates until 2026 (in billion Indian rupees) [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/233485/india-print-advertising-revenue/
EY. "Print advertising revenue in India from financial year 2017 to 2023, with estimates until 2026 (in billion Indian rupees)." Chart. March 12, 2024. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/233485/india-print-advertising-revenue/
EY. (2024). Print advertising revenue in India from financial year 2017 to 2023, with estimates until 2026 (in billion Indian rupees). Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/233485/india-print-advertising-revenue/
EY. "Print Advertising Revenue in India from Financial Year 2017 to 2023, with Estimates until 2026 (in Billion Indian Rupees)." Statista, Statista Inc., 12 Mar 2024, https://www.statista.com/statistics/233485/india-print-advertising-revenue/
EY, Print advertising revenue in India from financial year 2017 to 2023, with estimates until 2026 (in billion Indian rupees) Statista, https://www.statista.com/statistics/233485/india-print-advertising-revenue/ (last visited October 31, 2024)
Print advertising revenue in India from financial year 2017 to 2023, with estimates until 2026 (in billion Indian rupees) [Graph], EY, March 12, 2024. [Online]. Available: https://www.statista.com/statistics/233485/india-print-advertising-revenue/