Social networking ad revenue market share of Twitter in the United States from 2015 to 2018

U.S. Twitter social network advertising revenue share 2015-2018 This statistic shows Twitter's social network advertising revenue as share of total social network ad revenues in the United States. In 2016, the social network accounted for 8.7 percent of U.S. social advertising expenditure.
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Percentage of US social network ad revenues
2015 11.8%
2016 8.7%
2017* 7.3%
2018*6.3%
Percentage of US social network ad revenues
2015 11.8%
2016 8.7%
2017* 7.3%
2018*6.3%
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Description Source More information
This statistic shows Twitter's social network advertising revenue as share of total social network ad revenues in the United States. In 2016, the social network accounted for 8.7 percent of U.S. social advertising expenditure.
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Release date
November 2016
Region
United States
Survey time period
2015 to 2016
Supplementary notes
* Forecast
Includes paid advertising within social network sites, social network games and social network applications. Excludes spending by marketers that goes towards developing or maintaining a social network presence.

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