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Global television advertising revenue 2015-2024

Published by A. Guttmann, Feb 12, 2021
According to the calculations, the revenue from TV advertising worldwide is expected to reach 159 billion U.S. dollars in 2022, up from 151 billion generated in 2021 and increase of 17 billion on 2020, the year when the pandemic caused large declines in advertising spending over the world. A different source projected that TV would account for 26 percent of the global ad revenue in 2022. It would be the second largest advertising medium that year, behind the internet.

Global television advertising revenue from 2015 to 2024 (in billion U.S. dollars)

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Sources

Release date

February 2021

Region

Worldwide

Survey time period

2014 to 2019

Supplementary notes

*Forecast.
Totals were calculated internally based on data provided by the source

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Topics

Television advertising worldwideAdvertising industry in the U.S.Advertising industry in North AmericaTelevision in the U.S.Global advertising market
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