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Net advertising spending in the United Kingdom (UK) from 1999 to 2018, by media (in million GBP)

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Advertising spending in the United Kingdom (UK) 1999-2018, by media The timeline presents advertising spending in the United Kingdom from 1999 to 2016, with forecast to 2018, by media. Radio ad spending amounted to 357 million British pounds in 2010. Paid search advertising was forecast to reach 6.2 billion British pounds in 2018.
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TVRadio spotNewsbrandsMagazine brandsCinemaOutdoorPaid searchPure-play digital displayPure-play digital classifiedDigital other
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TVRadio spotNewsbrandsMagazine brandsCinemaOutdoorPaid searchPure-play digital displayPure-play digital classifiedDigital other
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Description Source More information
The timeline presents advertising spending in the United Kingdom from 1999 to 2016, with forecast to 2018, by media. Radio ad spending amounted to 357 million British pounds in 2010. Paid search advertising was forecast to reach 6.2 billion British pounds in 2018.
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Release date
December 2017
Region
United Kingdom
Survey time period
1999 to December 2017
Supplementary notes
* Forecast.

Internet: IAB/PwC
Production costs: out, except for cinema
Agency commission: out
Discounts from ratecard: after
Newspaper classified: in
Internet classified: in

More information

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