Advertising spending growth in the United Kingdom (UK) 2021, by media

Published by A. Guttmann, Feb 12, 2021
As of January 2021 it is forecast that cinema advertising spending will show the largest growth that year, at more than 228 percent compared to 2020. Digital out-of-home is expected to grow by 53.6 percent in 2021 and VoD ad spend will increase by 21.2 percent at the same time.

Growth of advertising spending in the United Kingdom (UK) in 2021, by media

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Release date

January 2021

Region

United Kingdom

Survey time period

January 2021

Special properties

forecast

Supplementary notes

* Broadcaster VoD, digital revenues for newsbrands, magazine brands, and radio station websites are also included within online display and classified totals, so care should be taken to avoid double counting

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