Most valuable sports business brands worldwide in 2017 (in billion U.S. dollars)*

Most valuable sports business companies worldwide 2017 The statistic shows a ranking of sports businesses worldwide in 2017 according to brand value which was calculated by Forbes. Nike is the most valuable sports business brand worldwide in 2017 with a brand value of 29.6 billion U.S. dollars. According to a 2014 survey on most purchased sports brands, 49 percent of sports goods consumers bought a Nike product during the previous year.
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Brand value in billion U.S. dollars
Nike29.6
ESPN15.8
Adidas7.9
Sky Sports5.5
Under Armour4.4
MLBAM2.4
UFC2
YES1.4
Reebok0.8
NESN0.65
Brand value in billion U.S. dollars
Nike29.6
ESPN15.8
Adidas7.9
Sky Sports5.5
Under Armour4.4
MLBAM2.4
UFC2
YES1.4
Reebok0.8
NESN0.65
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Description Source More information
The statistic shows a ranking of sports businesses worldwide in 2017 according to brand value which was calculated by Forbes. Nike is the most valuable sports business brand worldwide in 2017 with a brand value of 29.6 billion U.S. dollars. According to a 2014 survey on most purchased sports brands, 49 percent of sports goods consumers bought a Nike product during the previous year.
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Release date
October 2017
Region
Worldwide
Survey time period
2017
Supplementary notes
* A business' brand value is the estimated enterprise value the business would sell for in an arms-length transaction, less the enterprise value of a typical industry peer of equal size would sell for.

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