As of March 2021, female users in their 30s accounted for nearly 18 percent of Pinterest's monthly active user accounts via mobile in the United States. According to App Ape, women accounted for over 78 percent of the app's user base on the Android platform.
Distribution of Pinterest app monthly active users in the United States as of March 2021, by age group and gender
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Statistics on Mobile social media usage in the United States
Overview
5
- Basic Statistic Media usage in an online minute 2022
- Basic Statistic Global mobile social penetration rate 2019, by region
- Basic Statistic U.S. social media mobile visits share 2019
- Basic Statistic Mobile share of U.S. social media visits 2017-2019
- Premium Statistic Daily U.S. adult user time spent on digital media 2016-2020
Market leaders
8
- Premium Statistic Reach of most popular U.S. smartphone apps 2023
- Basic Statistic Leading app categories in the United States Q3 2020, by reach
- Premium Statistic U.S. mobile social app user engagement growth 2018
- Premium Statistic Leading Android apps in the U.S. 2022, by downloads
- Premium Statistic Leading iPhone social media apps in the U.S. 2022, by downloads
- Premium Statistic Leading iPhone social media apps in the U.S. 2022, by revenue
- Basic Statistic Most popular social media apps in the U.S. 2019, by audience
- Basic Statistic Most popular social media apps in the U.S. 2019, by reach
Mobile messaging
8
- Basic Statistic Leading mobile messengers in the U.S. 2019, by users
- Premium Statistic Leading mobile messengers in the U.S. 2019, by reach
- Premium Statistic Leading mobile messengers in the U.S. 2019, by monthly usage
- Premium Statistic Leading mobile messengers in the U.S. 2019, by monthly sessions
- Premium Statistic Leading mobile messengers in the U.S. 2019, by session duration
- Premium Statistic U.S. & UK top dark social channels for content and information sharing 2019
- Basic Statistic Top mobile messaging features by U.S. adults 2018
- Basic Statistic Number of messaging services used by U.S. adults in the past month 2018
Activities
8
- Basic Statistic U.S. social media activities 2019, by platform
- Basic Statistic Daily engagement rate of U.S. mobile social users 2020
- Basic Statistic Most popular smartphone activities in the United States 2018, by frequency
- Basic Statistic Teen perspectives on positive effects of social media in the U.S. 2018
- Premium Statistic Second screen activities of U.S. users while watching TV 2017
- Premium Statistic Frequency of U.S. smartphone social usage while watching TV 2019
- Premium Statistic Gen Z social commerce usage type in the U.S. & UK 2022, by gender
- Premium Statistic U.S. cyber bullying environments 2021
Instagram
8
- Premium Statistic Instagram: number of users in the United States 2020-2023
- Basic Statistic Instagram usage reach in the United States 2021, by gender
- Basic Statistic Instagram usage reach in the United States 2021, by age group
- Basic Statistic Instagram usage reach in the United States 2019, by education
- Premium Statistic Leading U.S. brands on Instagram 2020, by user engagement
- Premium Statistic Fastest-growing Instagram influencers in the U.S. 2020
- Premium Statistic Most popular food influencers on Instagram in the U.S. 2020
- Premium Statistic Most popular travel influencers on Instagram in the U.S. 2020
Snapchat
5
- Premium Statistic Snapchat MAU user ratio in the U.S. 2021, by gender
- Premium Statistic Snapchat MAU user ratio in the U.S. 2021, by age group
- Premium Statistic Snapchat MAU user ratio in the U.S. 2021, by age group & gender
- Premium Statistic Snapchat user ratio in the U.S. 2021, by frequency
- Premium Statistic Rate of Snapchat user activity in the U.S. 2021
Further related statistics
15
- Pinterest usage purposes in Finland 2019
- Share of Pinterest users in Australia 2016, by frequency of use
- Pinterest: usage penetration in the U.S. 2017-2022
- Rovio Entertainment quarterly MAU as of Q4 2020
- Forecast of the smartphone user penetration rate in Portugal 2015-2022
- Forecast of the smartphone user penetration rate in France 2018-2024
- Forecast of tablet user numbers in Spain 2014-2021
- Forecast of the smartphone user penetration rate in the UK 2018-2025
- Forecast of smartphone user numbers in Turkey 2015-2022
- Forecast of tablet user numbers in Germany 2014-2021
- Forecast of smartphone user numbers in Estonia 2015-2022
- Pinterest: awareness in the United Kingdom (UK) March 2013-April 2015
- Mario Kart Tour monthly active players in Japan 2019-2020
- Koo's estimated monthly active users 2021
- Forecast of the tablet user penetration rate in Austria 2014-2021
Further Content: You might find this interesting as well
Statistics
- Pinterest usage purposes in Finland 2019
- Share of Pinterest users in Australia 2016, by frequency of use
- Pinterest: usage penetration in the U.S. 2017-2022
- Rovio Entertainment quarterly MAU as of Q4 2020
- Forecast of the smartphone user penetration rate in Portugal 2015-2022
- Forecast of the smartphone user penetration rate in France 2018-2024
- Forecast of tablet user numbers in Spain 2014-2021
- Forecast of the smartphone user penetration rate in the UK 2018-2025
- Forecast of smartphone user numbers in Turkey 2015-2022
- Forecast of tablet user numbers in Germany 2014-2021
- Forecast of smartphone user numbers in Estonia 2015-2022
- Pinterest: awareness in the United Kingdom (UK) March 2013-April 2015
- Mario Kart Tour monthly active players in Japan 2019-2020
- Koo's estimated monthly active users 2021
- Forecast of the tablet user penetration rate in Austria 2014-2021
App Ape. (April 14, 2021). Distribution of Pinterest app monthly active users in the United States as of March 2021, by age group and gender [Graph]. In Statista. Retrieved March 30, 2023, from https://www.statista.com/statistics/277702/age-distribution-of-us-and-uk-pinterest-visitors/
App Ape. "Distribution of Pinterest app monthly active users in the United States as of March 2021, by age group and gender." Chart. April 14, 2021. Statista. Accessed March 30, 2023. https://www.statista.com/statistics/277702/age-distribution-of-us-and-uk-pinterest-visitors/
App Ape. (2021). Distribution of Pinterest app monthly active users in the United States as of March 2021, by age group and gender. Statista. Statista Inc.. Accessed: March 30, 2023. https://www.statista.com/statistics/277702/age-distribution-of-us-and-uk-pinterest-visitors/
App Ape. "Distribution of Pinterest App Monthly Active Users in The United States as of March 2021, by Age Group and Gender." Statista, Statista Inc., 14 Apr 2021, https://www.statista.com/statistics/277702/age-distribution-of-us-and-uk-pinterest-visitors/
App Ape, Distribution of Pinterest app monthly active users in the United States as of March 2021, by age group and gender Statista, https://www.statista.com/statistics/277702/age-distribution-of-us-and-uk-pinterest-visitors/ (last visited March 30, 2023)
Distribution of Pinterest app monthly active users in the United States as of March 2021, by age group and gender [Graph], App Ape, April 14, 2021. [Online]. Available: https://www.statista.com/statistics/277702/age-distribution-of-us-and-uk-pinterest-visitors/