Most valuable UK brands 2022

The most valuable UK brand in 2022 was, by a large margin, the British-Dutch oil and gas company Shell. Interestingly, Shell was the only brand in the top ten with headquarters outside of the UK, and the only one in the most valuable companies worldwide in 2021. The second most valuable brand was the professional services firm EY (Ernst & Young), followed another oil and gas company - BP.

Variety wins

The top 10 is a good mixture of various industries. However, beside oil and gas, there are two more which are represented with more than one brand: telecommunications with Sky and Vodafone, as well as banking with HSBC and Barclays. Other industries represented are e.g. services with EY or automobile with Land Rover.

Banking on brand value

The two bank brands that made the top ten - HSBC and Barclays - have been a cut above the rest for the last few years, with HSBC seeing an increase in brand value in 2019 compared to the previous year. Supermarket giant Tesco was the sixth most valuable brand. Land Rover was the only brand from the automotive sector, although they weren’t considered one of the most valuable automotive brands worldwide.