The statistic depicts the share of female lifestyle consumers who purchased from sporting goods brands in the past year, ranked by percentage of consumers. New Balance is ranked 4th, with 19% of female lifestyle consumers having purchased from the brand.
Have you purchased products from one or more of the following sporting goods brands over the past year?*
Consumers who have purchased athletic footwear or apparel in the last year
Method of interview
Online panel
Supplementary notes
* The percentage of active female lifestyle consumers who purchased from a brand in the past year; The source did not provide information on the exact wording of the question during the survey.
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SportsOneSource. (April 1, 2014). Have you purchased products from one or more of the following sporting goods brands over the past year?* [Graph]. In Statista. Retrieved June 26, 2022, from https://www.statista.com/statistics/305886/female-brand-purchasing-top-25-sporting-brands/
SportsOneSource. "Have you purchased products from one or more of the following sporting goods brands over the past year?*." Chart. April 1, 2014. Statista. Accessed June 26, 2022. https://www.statista.com/statistics/305886/female-brand-purchasing-top-25-sporting-brands/
SportsOneSource. (2014). Have you purchased products from one or more of the following sporting goods brands over the past year?*. Statista. Statista Inc.. Accessed: June 26, 2022. https://www.statista.com/statistics/305886/female-brand-purchasing-top-25-sporting-brands/
SportsOneSource. "Have You Purchased Products from One or More of The following Sporting Goods Brands over The past Year?*." Statista, Statista Inc., 1 Apr 2014, https://www.statista.com/statistics/305886/female-brand-purchasing-top-25-sporting-brands/
SportsOneSource, Have you purchased products from one or more of the following sporting goods brands over the past year?* Statista, https://www.statista.com/statistics/305886/female-brand-purchasing-top-25-sporting-brands/ (last visited June 26, 2022)
