Data on the share of adults who subscribed to a cable TV service in the United States as of January 2020 showed that adults aged 65 or above were more likely to be current subscribers, and respondents between the ages of 45 and 54 were the most likely to have subscribed to cable in the past but then cut the cord later on.
Share of adults who subscribe to a cable TV service in the United States as of January 2020, by age group
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I (or someone in my household) subscribed in the past, but not now
I (or someone in my household) have never subscribed
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Morning Consult. (February 4, 2020). Share of adults who subscribe to a cable TV service in the United States as of January 2020, by age group [Graph]. In Statista. Retrieved April 07, 2020, from https://www.statista.com/statistics/322958/pay-tv-penetration-rate-usa/
Morning Consult. "Share of adults who subscribe to a cable TV service in the United States as of January 2020, by age group." Chart. February 4, 2020. Statista. Accessed April 07, 2020. https://www.statista.com/statistics/322958/pay-tv-penetration-rate-usa/
Morning Consult. (2020). Share of adults who subscribe to a cable TV service in the United States as of January 2020, by age group. Statista. Statista Inc.. Accessed: April 07, 2020. https://www.statista.com/statistics/322958/pay-tv-penetration-rate-usa/
Morning Consult. "Share of Adults Who Subscribe to a Cable Tv Service in The United States as of January 2020, by Age Group." Statista, Statista Inc., 4 Feb 2020, https://www.statista.com/statistics/322958/pay-tv-penetration-rate-usa/
Morning Consult, Share of adults who subscribe to a cable TV service in the United States as of January 2020, by age group Statista, https://www.statista.com/statistics/322958/pay-tv-penetration-rate-usa/ (last visited April 07, 2020)
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