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Social commerce usage in the U.S. & UK 2022, by generation and activity

Type of activities consumers engaged in while social media shopping in the United States and the United Kingdom in 2022, by generation

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Release date

August 2022


United Kingdom, United States

Survey time period

January 2022

Number of respondents

2,099 respondents*

Supplementary notes

* 1,051 respondents in the U.S. and 1,048 respondents in the UK.

Original question: 'Which of the following activities have you ever done online, if any?'

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