U.S. hotels digital advertising expenditure share 2011-2015, by device

The graph shows hotel industry share of digital advertising spending in the United States from 2011 to 2013 as well as a forecast until 2015, broken down by device. The source expects that U.S. based hotels will devote 15 percent of their 2015 digital advertising budgets to tablet advertising. It is expected that 67 percent of digital expenditures will be allocated to desktop or laptop advertising.

Hotel industry digital advertising spending share in the Unted States from 2011 to 2015, by device

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Release date

October 2014


United States

Survey time period

September 2014

Supplementary notes

* Forecast.
The source does not provide any information regarding percentage points exceeding 100 percent.

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