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Main motives for consumers to write product reviews 2014

Leading factors motiviating to write a product review according to social media users worldwide in 2014

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Source

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Release date

January 2015

Region

Worldwide

Survey time period

October and November 2014

Number of respondents

24,367 respondents

Special properties

Social media users

Method of interview

Online survey

Supplementary notes

Smiley360 community is an online community for consumers to experience brands and share their product feedback.

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