Average daily Instagram brand posts 2018, by vertical

Average number of daily brand posts on Instagram in 2018, by vertical

by J. Clement, last edited May 15, 2019
Average daily Instagram brand posts 2018, by vertical This statistic presents the average number of daily brand posts on Instagram in 2018, broken down by vertical. According to the findings, fashion brands produced an average of 1.07 posts to the social network every day. In contrast, sports teams generated an average of 1.56 posts per day.
Show more

Average number of daily brand posts on Instagram in 2018, by vertical

Loading statistic...
Expand statistic
Number of Instagram posts per day
Sports teams1.56
Fashion1.07
Health & beauty1.06
Retail0.79
Influencers0.76
Total0.7
Home decor0.65
Media0.65
Hotels & resorts0.64
Higher ed0.49
Non-profits0.46
Food & beverage0.45
Alcohol0.43
Number of Instagram posts per day
Sports teams1.56
Fashion1.07
Health & beauty1.06
Retail0.79
Influencers0.76
Total0.7
Home decor0.65
Media0.65
Hotels & resorts0.64
Higher ed0.49
Non-profits0.46
Food & beverage0.45
Alcohol0.43
Download Settings Share
Download started
Please be patient - this may take a moment
by J. Clement, last edited May 15, 2019
This statistic presents the average number of daily brand posts on Instagram in 2018, broken down by vertical. According to the findings, fashion brands produced an average of 1.07 posts to the social network every day. In contrast, sports teams generated an average of 1.56 posts per day.
Show more
Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
Related Studies: Available to Download in PDF or PPTX Format
Beauty content on social media
Beauty content on social media

All Information
in one Presentation

Beauty content on social media

Everything On "Beauty content on social media" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

Other Reports & Dossiers
I think of Statista as Google for researchers. Statista provides you with the information you search for right away.
Dr. Horst Stipp

Dr. Horst Stipp
EVP, Research & Innovation, Advertising Research Foundation

Statistics on "Instagram"
  • Overview
  • Benchmark
  • Demographics
  • Usage
  • Advertising and marketing
The most important statistics
  • Influencers
Discover Statista
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.