The average minimum price per post of Instagram mega-influencers with more than one million followers worldwide was 1,210 U.S. dollars in 2023. The average minimum price per post of macro-influencers with 500,000 to one million followers was 370 U.S. dollars, while the average maximum price was 5,000 U.S. dollars.
Average price per post of Instagram influencers worldwide in 2023, by number of followers
(in U.S. dollars)
Number of followers
Average minimum price
Average maximum price
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HypeAuditor. (April 25, 2024). Average price per post of Instagram influencers worldwide in 2023, by number of followers (in U.S. dollars) [Graph]. In Statista. Retrieved September 09, 2024, from https://www.statista.com/statistics/1250908/price-per-post-instagram-influencers-worldwide/
HypeAuditor. "Average price per post of Instagram influencers worldwide in 2023, by number of followers (in U.S. dollars)." Chart. April 25, 2024. Statista. Accessed September 09, 2024. https://www.statista.com/statistics/1250908/price-per-post-instagram-influencers-worldwide/
HypeAuditor. (2024). Average price per post of Instagram influencers worldwide in 2023, by number of followers (in U.S. dollars). Statista. Statista Inc.. Accessed: September 09, 2024. https://www.statista.com/statistics/1250908/price-per-post-instagram-influencers-worldwide/
HypeAuditor. "Average Price per Post of Instagram Influencers Worldwide in 2023, by Number of Followers (in U.S. Dollars)." Statista, Statista Inc., 25 Apr 2024, https://www.statista.com/statistics/1250908/price-per-post-instagram-influencers-worldwide/
HypeAuditor, Average price per post of Instagram influencers worldwide in 2023, by number of followers (in U.S. dollars) Statista, https://www.statista.com/statistics/1250908/price-per-post-instagram-influencers-worldwide/ (last visited September 09, 2024)
Average price per post of Instagram influencers worldwide in 2023, by number of followers (in U.S. dollars) [Graph], HypeAuditor, April 25, 2024. [Online]. Available: https://www.statista.com/statistics/1250908/price-per-post-instagram-influencers-worldwide/
