Programmatic digital display ad spend in Canada 2014-2018

The timeline presents information on the programmatic digital display advertising spending in Canada in 2014 and provides a forecast until 2018. According to the source, programmatic digital display ad expenditures will reach 1.87 billion Canadian dollars in 2018, up from 882 million in 2015.

Programmatic digital display advertising spending in Canada from 2014 to 2018

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Release date

January 2017



Survey time period

2014 and 2015

Supplementary notes

* Forecast.
Digital display ads transacted via an API, including everything from publisher-erected APIs to more standardized RTB technology; includes native ads and ads on social networks; includes advertising that appears on desktop/laptop computers, mobile phones, tablets and other internet-connected devices.
Total programmatic advertising includes banners, rich media, sponsorships, video and other.

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Statistics on "Advertising in Canada"

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