Online advertising spending in Finland 2012-2022

Published by J. Clausnitzer, May 25, 2023
In 2022, roughly 699.8 million euros was spent on digital advertising in Finland. This was an increase of 9.8 percent from 2021. Over the past decade, online advertising grew significantly and more than doubled between 2013 and 2021. This type of advertising includes various online advertising methods such as display, instream and outstream video, mobile, native advertising, social media, and search engine marketing.

Online advertising expenditure in Finland from 2012 to 2022 (in million euros)

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Sources

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Release date

January 2023

Region

Finland

Survey time period

2012 to 2022

Supplementary notes

The source adds the following information: "Kantar renewed the classification of online advertising in the beginning of 2019. Therefore, those figures are not comparable with the figures from 2018."

Figures for years 2012 to 2021 were previously published by the source.

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