Italy: online presence of museums in Italy 2018, by website type
How museums in Italy are responding to the challenges of the digital era? In 2018, approximately 75 percent of Italian museums had a presence online. However, only 43 percent of these institutions owned a website. Thus, museums that were online but did not owned a website relied either on singles pages or entire sites within institutional websites.
Italian museums online: where to find them on social media
In the 2017-2018 season, most Italian museums had a Facebook account. In fact, 54 percent of museums in Italy claimed to have an institutional account on Facebook. On the other side, 33 percent of institutions claimed to be on Twitter and only 23 percent had an institutional account on Instagram. Among the Italian institutions on Facebook, the Fort Bard in Aosta Valley recorded the highest popularity ranking in 2017. The Museo Egizio and the National Gallery of Umbria followed straight after.Italian museums online: the best online performances
Apart from being one of the most popular institutions on Facebook, the Museo Egizio in Turin also recorded the best online performance in 2017. Moreover, the Valley of the Temples in Sicily ranked second, recording an online performance score of 84.Welcome to Statista!
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Share of museums with a website in Italy in 2018, by website type
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Osservatori Digital Innovation. (July 27, 2018). Share of museums with a website in Italy in 2018, by website type [Graph]. In Statista. Retrieved October 21, 2019, from https://www.statista.com/statistics/553586/online-presence-of-museums-by-website-type-in-italy/
Osservatori Digital Innovation. "Share of museums with a website in Italy in 2018, by website type." Chart. July 27, 2018. Statista. Accessed October 21, 2019. https://www.statista.com/statistics/553586/online-presence-of-museums-by-website-type-in-italy/
Osservatori Digital Innovation. (2018). Share of museums with a website in Italy in 2018, by website type. Statista. Statista Inc.. Accessed: October 21, 2019. https://www.statista.com/statistics/553586/online-presence-of-museums-by-website-type-in-italy/
Osservatori Digital Innovation. "Share of Museums with a Website in Italy in 2018, by Website Type." Statista, Statista Inc., 27 Jul 2018, https://www.statista.com/statistics/553586/online-presence-of-museums-by-website-type-in-italy/
Osservatori Digital Innovation, Share of museums with a website in Italy in 2018, by website type Statista, https://www.statista.com/statistics/553586/online-presence-of-museums-by-website-type-in-italy/ (last visited October 21, 2019)