roughly one third of the entire population, used the photo-sharing app in the Netherlands. WhatsApp and Facebook, however, remained the two most popular online social platforms in the country, both having more than ten million users.
Instagram usage among ages 40 to 64 years old in the Netherlands grew almost threefold in four years, with 20 percent of respondents using the platform in 2018. Instagram usage was increasing among all age groups, but it was especially popular among the Dutch population younger than 40 years old. At the end of 2019, nearly 6.2 million people, Share of respondents using Instagram in the Netherlands from 2015 to 2018, by age group
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Statistics on Facebook and Instagram in Benelux
User numbers
8
- Premium Statistic Belgium monthly number of Facebook users 2018-2022
- Premium Statistic Annual Facebook app downloads in Belgium 2015-2019
- Premium Statistic Belgium monthly number of Instagram users 2018-2022
- Premium Statistic Netherlands monthly number of Facebook users 2018-2022
- Premium Statistic Number of Facebook users in the Netherlands 2013-2021
- Premium Statistic Netherlands monthly number of Instagram users 2018-2022
- Premium Statistic Luxembourg monthly number of Facebook users 2018-2022
- Premium Statistic Luxembourg monthly number of Instagram users 2018-2022
Mobile use
5
- Premium Statistic Active social media users on mobile in Benelux region 2021, by country
- Premium Statistic Mobile social media user penetration in Benelux region 2021, by country
- Premium Statistic Active social media users change in the Benelux region 2017-2018, by country
- Premium Statistic Mobile social media usage reach in the Benelux region 2021
- Premium Statistic Mobile use of Facebook in the Benelux region 2017-2018
User demographics
8
- Premium Statistic Belgium Facebook users 2022, by age group and gender
- Premium Statistic Belgium Instagram users 2022, by age group and gender
- Premium Statistic Social media used to reach generation Z in Belgium 2018
- Premium Statistic Netherlands Facebook users 2022, by age and gender
- Premium Statistic Netherlands Instagram users 2022, by age and gender
- Premium Statistic Most popular social media platforms for Generation Z in the Netherlands 2020
- Premium Statistic Luxembourg Facebook users 2022, by age group and gender
- Premium Statistic Luxembourg Instagram users 2022, by age group and gender
Marketing
5
- Premium Statistic Facebook post engagement rates in the Netherlands Q4 2021, by type
- Premium Statistic Leading brands on Facebook in Belgium 2020
- Premium Statistic Leading brands on Facebook in the Netherlands 2021
- Premium Statistic Leading brands on Facebook in Luxembourg 2020
- Premium Statistic Most popular Benelux influencers on Instagram 2019
News
5
- Premium Statistic Social media used for news in Belgium 2017-2022
- Premium Statistic Social media used for news in the Netherlands 2017-2022
- Basic Statistic Concerns about online fake news in Belgium and the Netherlands 2018
- Premium Statistic Types of news media sources used in the Netherlands 2019, by age group
- Premium Statistic Reliance on Facebook as news source in the Netherlands 2017-2022
Further related statistics
13
- Instagram usage in Finland 2019, by device
- Instagram usage in Denmark 2017, by device
- Instagram users in Denmark 2016, by region
- Instagram users in Denmark 2016, by age group
- Frequency of engaging with others' content on Instagram in Denmark 2015
- Usage of Instagram just for reading content in Denmark 2015, by frequency
- Instagram: U.S. mobile user age distribution 2014
- Instagram: global Millennial membership 2014-2016
- Daily usage of Instagram in Belgium 2017, by age group
- Instagram users as percentage of total population in Benelux region 2018, by country
- Average commitment rate of Instagram influencers France 2017, by number of followers
- Use of Instagram in Belgium 2019, by age
- Argentina: Instagram influencers 2020, by gender
Further Content: You might find this interesting as well
Statistics
- Instagram usage in Finland 2019, by device
- Instagram usage in Denmark 2017, by device
- Instagram users in Denmark 2016, by region
- Instagram users in Denmark 2016, by age group
- Frequency of engaging with others' content on Instagram in Denmark 2015
- Usage of Instagram just for reading content in Denmark 2015, by frequency
- Instagram: U.S. mobile user age distribution 2014
- Instagram: global Millennial membership 2014-2016
- Daily usage of Instagram in Belgium 2017, by age group
- Instagram users as percentage of total population in Benelux region 2018, by country
- Average commitment rate of Instagram influencers France 2017, by number of followers
- Use of Instagram in Belgium 2019, by age
- Argentina: Instagram influencers 2020, by gender
Opsteker Media. (January 29, 2018). Share of respondents using Instagram in the Netherlands from 2015 to 2018, by age group [Graph]. In Statista. Retrieved March 31, 2023, from https://www.statista.com/statistics/579743/instagram-users-in-the-netherlands-by-age-group/
Opsteker Media. "Share of respondents using Instagram in the Netherlands from 2015 to 2018, by age group." Chart. January 29, 2018. Statista. Accessed March 31, 2023. https://www.statista.com/statistics/579743/instagram-users-in-the-netherlands-by-age-group/
Opsteker Media. (2018). Share of respondents using Instagram in the Netherlands from 2015 to 2018, by age group. Statista. Statista Inc.. Accessed: March 31, 2023. https://www.statista.com/statistics/579743/instagram-users-in-the-netherlands-by-age-group/
Opsteker Media. "Share of Respondents Using Instagram in The Netherlands from 2015 to 2018, by Age Group." Statista, Statista Inc., 29 Jan 2018, https://www.statista.com/statistics/579743/instagram-users-in-the-netherlands-by-age-group/
Opsteker Media, Share of respondents using Instagram in the Netherlands from 2015 to 2018, by age group Statista, https://www.statista.com/statistics/579743/instagram-users-in-the-netherlands-by-age-group/ (last visited March 31, 2023)
Share of respondents using Instagram in the Netherlands from 2015 to 2018, by age group [Graph], Opsteker Media, January 29, 2018. [Online]. Available: https://www.statista.com/statistics/579743/instagram-users-in-the-netherlands-by-age-group/