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Major factors influencing consumer purchasing decisions in Japan 2018

Leading factors consumers take into account when making spending decisions in Japan as of December 2018

by Julia Engelmann, last edited Feb 5, 2019
Major factors influencing consumer purchasing decisions in Japan 2018 The statistic presents leading factors influencing consumer spending decisions in Japan as of March 2018. Most respondents, about 54 percent, made their purchasing decisions based on an increase or decrease in their household's income. According to 14.6 percent of respondents, their spending decisions depended on the progress of their loan repayments.
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Leading factors consumers take into account when making spending decisions in Japan as of December 2018

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