U.S. online versus in-store shopping preference 2015, by frequency

Published by Statista Research Department, Dec 23, 2016
This statistic shows the online versus in-store shopping preference of online shoppers as of December 2015, sorted by shopping frequency. Nearly two thirds of digital shoppers who purchased goods online on a weekly basis stated that they preferred to buy online.

Online versus in-store shopping preference of online shoppers as of December 2015, by shopping frequency

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Sources

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Release date

December 2016

Region

United States

Survey time period

November 24 to December 1, 2015

Number of respondents

total survey n=4,787 adults

Age group

18 years and older

Supplementary notes

Share of online shopperes who say they generally perfer to ___ if given the choice

Values may not add up to 100 percent due to rounding.

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Overview

6

Offline versus online shopping

7

Online shopping behavior

6

Online returns

4

Holiday shopping habits

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Further related statistics

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