YouTube was the third social media platform of Dutch Gen X, or 40-to-64-year olds, in 2020, losing out to Facebook and WhatsApp in terms of popularity. Roughly 90 percent of the respondents indicated they actively make use of WhatsApp. WhatsApp and Facebook remain the two most popular online social platforms in the Netherlands, with more than ten million users each.
Gen X social media usage in the Netherlands in 2020, by platform
The source states that the numbers provided are "a projection of the results based on the following: number of residents in the Netherlands, target audience (15 years and older), internet penetration rate and the population [target audience x the internet penetration rate]."
* The used sample is a representative reflection of the Dutch population of 15 years and older.
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Statistics on "Facebook and Instagram in the Benelux region"
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Newcom. (January 25, 2020). Gen X social media usage in the Netherlands in 2020, by platform [Graph]. In Statista. Retrieved April 03, 2020, from https://www.statista.com/statistics/697055/share-generation-x-actively-using-social-media-the-netherlands-by-social-network/
Newcom. "Gen X social media usage in the Netherlands in 2020, by platform." Chart. January 25, 2020. Statista. Accessed April 03, 2020. https://www.statista.com/statistics/697055/share-generation-x-actively-using-social-media-the-netherlands-by-social-network/
Newcom. (2020). Gen X social media usage in the Netherlands in 2020, by platform. Statista. Statista Inc.. Accessed: April 03, 2020. https://www.statista.com/statistics/697055/share-generation-x-actively-using-social-media-the-netherlands-by-social-network/
Newcom. "Gen X Social Media Usage in The Netherlands in 2020, by Platform." Statista, Statista Inc., 25 Jan 2020, https://www.statista.com/statistics/697055/share-generation-x-actively-using-social-media-the-netherlands-by-social-network/
Newcom, Gen X social media usage in the Netherlands in 2020, by platform Statista, https://www.statista.com/statistics/697055/share-generation-x-actively-using-social-media-the-netherlands-by-social-network/ (last visited April 03, 2020)
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