Willingness to pay more for Fairtrade products in Sweden 2018, by age

This statistic shows the results of a survey on the willingness to spend more money for Fairtrade labeled products in Sweden in 2018, by age. During the survey period, 27 percent of the respondents aged 15 to 34 years agreed to the statement that it's worth paying more for Fairtrade products than for the corresponding products without labeling. Around five percent of the respondents of the same age group stated that for them it's not worth to pay more for Fairtrade labeled products if corresponding products without label are also available.

To what extent do you agree with the following statement: "It is worth to spend more money for Fairtrade labeled products than for corresponding products without labeling"?

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% Discount until September 30th
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

February 2018



Survey time period

January 22 to 30, 2018

Number of respondents

1,002 respondents

Age group

15-79 years

Method of interview

Online panel

Supplementary notes

The original statement was phrased by the source as follows: ”Det är värt att betala några kronor mer för Fairtrade-märkta produkter än för motsvarande produkter utan märkning".

For this survey, the respondents stated the agreement of selected statements on a scale from 1 to 7 and "Don't know". 1 stands for no agreement. 7 stands for high agreement.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "Back-to-school market in Canada"

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.