Leading strongest Chinese brands 2021, by BSI

Leading strongest Chinese brands in 2021, by Brand Strength Index

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Source

Use Ask Statista Research Service

Release date

May 2021

Region

China, Hong Kong, Macau

Survey time period

2021

Supplementary notes

According to the source, the Brand Strength Index (BSI) is a score out of 100 based on three brand strength measures: Marketing Investment, Stakeholder Equity, and the impact of those on Business Performance relative to the brand's competitors.

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