This statistic illustrates the increase in vegetarian and vegan meals and meal centers launched in Germany from 2011 to 2015. The share of meals or meal centers launched with a vegetarian claim has increased from only two percent in 2011 to 12 percent by 2015. Vegan and vegetarian tendencies are booming in Germany due to the rise of flexitarianism, a mostly plant-based diet with the occasional meat included, which allows companies to experiment with more meat-free product concepts.
Share of meals / meal centers launched with a vegetarian or vegan claim in Germany from 2011 to 2015*
* Vegetarian and vegan meals and meal centers are defined as prepared meals, meal kits, salads, sandwiches / wraps, pizzas, instant noodles, instant pasta, instant rice and pastry dishes.
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Mintel. (April 12, 2016). Share of meals / meal centers launched with a vegetarian or vegan claim in Germany from 2011 to 2015* [Graph]. In Statista. Retrieved November 08, 2024, from https://www.statista.com/statistics/707454/vegetarian-and-vegan-meal-center-trends-in-germany/
Mintel. "Share of meals / meal centers launched with a vegetarian or vegan claim in Germany from 2011 to 2015*." Chart. April 12, 2016. Statista. Accessed November 08, 2024. https://www.statista.com/statistics/707454/vegetarian-and-vegan-meal-center-trends-in-germany/
Mintel. (2016). Share of meals / meal centers launched with a vegetarian or vegan claim in Germany from 2011 to 2015*. Statista. Statista Inc.. Accessed: November 08, 2024. https://www.statista.com/statistics/707454/vegetarian-and-vegan-meal-center-trends-in-germany/
Mintel. "Share of Meals / Meal Centers Launched with a Vegetarian or Vegan Claim in Germany from 2011 to 2015*." Statista, Statista Inc., 12 Apr 2016, https://www.statista.com/statistics/707454/vegetarian-and-vegan-meal-center-trends-in-germany/
Mintel, Share of meals / meal centers launched with a vegetarian or vegan claim in Germany from 2011 to 2015* Statista, https://www.statista.com/statistics/707454/vegetarian-and-vegan-meal-center-trends-in-germany/ (last visited November 08, 2024)
Share of meals / meal centers launched with a vegetarian or vegan claim in Germany from 2011 to 2015* [Graph], Mintel, April 12, 2016. [Online]. Available: https://www.statista.com/statistics/707454/vegetarian-and-vegan-meal-center-trends-in-germany/