Leading protein ingredients used as a share of meat substitute launches Europe 2015

This statistic shows the leading protein ingredients used as a share of all meat substitute product launches in Western Europe in 2015. Wheat protein is the most popular protein source for meat alternatives in Western Europe with a 33 percent share of all new meat substitute products, followed by soy protein at 19 percent. While wheat and soy are the most popular, alternative ingredients are evolving, such as the 2.3 percent increase seen in the use of pea protein since 2011.

Leading protein ingredients used as a share of new meat substitute product launches in Western Europe in 2015

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Source

Release date

November 2016

Region

Europe

Survey time period

2015

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