- Media & Advertising›
- Advertising & Marketing ›
Brazil: ad spend in the retail sector H1 2015-2017
Premium statistics
Industry-specific and extensively researched technical data (partially from exclusive partnerships).
A paid subscription is required for full access.
Brazil: ad spend in the retail sector H1 2015-2017
Advertising spending in the retail sector in Brazil from 1st half 2015 to 1st half 2017 (in billion Brazilian reals)
This statistic presents the advertising spending in the retail sector in Brazil from the first half of 2015 to the first half of 2017. From January to June of 2017, approximately 10.7 billion Brazilian reals were spent in advertising in this sector, down from 11.4 billion reals in the same period of the previous year.
Advertising spending in the retail sector in Brazil from 1st half 2015 to 1st half 2017 (in billion Brazilian reals)
| Spending in billion Brazilian reals | |
|---|---|
| - | - |
| - | - |
| - | - |
| Spending in billion Brazilian reals | |
|---|---|
| - | - |
| - | - |
| - | - |
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1.5m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
Exclusive content
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1.5m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
© Statista 2019
About this statistic
Show source
Download
Settings
Share
Chart type
Datalabels
Share on Social Media
Download started
Please be patient - this may take a moment
Please be patient - this may take a moment
Description
Source
More information
This statistic presents the advertising spending in the retail sector in Brazil from the first half of 2015 to the first half of 2017. From January to June of 2017, approximately 10.7 billion Brazilian reals were spent in advertising in this sector, down from 11.4 billion reals in the same period of the previous year.
Show more- Show sources information
- Show publisher information
- Release date
- August 2017
- Region
- Brazil
- Survey time period
- January to June; 2015 to 2017
- Supplementary notes
-
* Data prior to 2017 were retrieved from the source's earlier releases.
Figures have been rounded.
Source
- Show sources information
- Show publisher information
- Release date
- August 2017
More information
- Region
- Brazil
- Survey time period
- January to June; 2015 to 2017
- Supplementary notes
-
* Data prior to 2017 were retrieved from the source's earlier releases.
Figures have been rounded.
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$49 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Prices do not include sales tax.
Leading companies trust Statista:
I think of Statista as Google for researchers. Statista provides you with the information you search for right away.Dr. Horst Stipp
EVP, Research & Innovation, Advertising Research Foundation
Statistics on "Advertising in Brazil"
- Overview
The most important statistics
- Advertising spending in Brazil from 2017 to 2022 (in billion U.S. dollars)Brazil: advertising expenditure 2017-2022
- Distribution of advertising spending in Brazil in 2017, by mediumAdvertising spending in Brazil 2017, by medium
- Compound annual growth rate of the Brazilian media and entertainment spending from 2017 to 2022, by sectorGrowth of the Brazilian media and entertainment spending 2017-2022, by sector
- Markets contributing the most to global advertising spending between 2017 and 2020 (in million U.S. dollars)Highest contributing advertising markets worldwide 2017-2020
- Media advertising spending in BRIC countries from 2014 to 2022 (in billion U.S. dollars)BRIC countries: ad spend 2014-2022
- Advertising spending in São Paulo, Brazil between 2010 and 2017 (in billion Brazilian reals)Ad spend in São Paulo, Brazil 2010-2017
- Key figures
The most important statistics
- Advertising revenue in Brazil from 2017 to 2022, by medium (in billion U.S. dollars)Brazil: advertising revenue 2017-2022, by medium
- Advertising spending per person in Brazil from 2015 to 2021 (in U.S. dollars)Ad spend per person in Brazil 2015-2021
- Leading advertising agencies in Brazil in 2018, by investment in advertising (in billion Brazilian reals)Leading advertising agencies in Brazil 2018
- Distribution of advertising and marketing agencies in Brazil in 2017, by sectorBrazil: advertising & marketing companies 2017, by sector
- Leading advertisers in Brazil in 2017, based on advertising spending (in billion Brazilian reals)Leading advertisers in Brazil 2017
- Leading advertising categories in Brazil in 2017, by advertising spending (in billion Brazilian reals)Leading advertising categories in Brazil 2017
- Change in advertising spending in Brazil in 2017, by categoryBrazil: ad spend growth rate 2017, by category
- Advertising spending of the Brazilian federal government in 2017, by medium (in million Brazilian reals)Brazil: ad spend of the federal government 2017, by medium
- Traditional media
The most important statistics
- TV advertising spending in Brazil from 2009 to 2017 (in billion Brazilian reals)Brazil: TV ad spend 2009-2017
- TV advertising spending as percentage of total advertising expenditure in Brazil from 2015 to 2017, by typeBrazil: TV ad spend share 2015-2017, by type
- Radio advertising spending in Brazil from 2017 to 2022 (in million U.S. dollars)Radio ad spend in Brazil 2017-2022
- Newspaper advertising spending in Brazil from 2009 to 2017 (in billion Brazilian reals)Brazil: newspaper ad spend 2009-2017
- Magazine advertising spending in Brazil from 2009 to 2017 (in billion Brazilian reals)Brazil: magazine ad spend 2009-2017
- Change in advertising expenditure in Brazil from 2016 to 2019Brazil: ad spend growth 2016-2019
- Digital media
The most important statistics
- Digital advertising expenditure in Brazil from 2015 to 2017 (in billion Brazilian reals)Digital ad spend in Brazil 2015-2017
- Online advertising spending in Brazil from 2015 to 2017 (in billion Brazilian reals)Brazil: online ad spend 2015-2017
- Digital advertising spending growth rate in Brazil from 2013 to 2022, by format Digital ad spend growth in Brazil 2013-2022, by format
- Mobile internet advertising spending in Brazil from 2011 to 2022 (in million U.S. dollars)Mobile ad spend in Brazil 2011-2022
- Share of mobile internet in digital advertising spending in Brazil from 2012 to 2022Share of mobile in digital ad spend in Brazil 2012-2022
- Audience of desktop advertising in Latin America in 2017, by country (in 1,000 users)Latin America: desktop advertising audience 2017, by country
Popular Related Keywords
Need help with using Statista for your research?
Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Statistics
- Brazil: ad spend in consumer services H1 2015-2017
- Brazil: ad spend in personal care & beauty H1 2015-2017
- Brazil: ad spend in finance & insurance H1 2015-2017
- Brazil: ad spend in pharmaceuticals H1 2015-2017
- Brazil: beverage advertising spending H1 2015-2017
- Brazil: culture, leisure, sports & tourism ad spend share 2015-2017
- Brazil: car advertising spending H1 2015-2017
- Brazil: ad spend in culture, leisure, sports & tourism 2015-2017
- Brazil: ad spend in media H1 2015-2017
- Brazil: leading advertising categories H1 2017
- Brazil: ad spend in public administration & social services H1 2015-2017
- Brazil: ad spend in gaming & gambling H1 2015-2017
- Brazil: real estate ad spend H1 2015-2017
- Brazil: telecommunications ad spending H1 2015-2017
- Brazil: food advertising spending H1 2015-2017
- Companies investing most in marketing in Finland 2016, by marketing expenditure
- Growth of global ad spend 2018 vs. 2021, by medium
- Companies investing most in marketing in Finland 2016, by turnover share
- Industries with highest quarterly advertising spending in the U.S. Q3 2015
- Advertising spending in Denmark 2007-2019
Studies
- Digital advertising in Europe
- Advertising in Europe
- Advertising market in the U.S.
- Advertising in the United Kingdom (UK)
- BRICS advertising
- Advertising in Belgium
- Advertising in Italy
- Advertising in the Netherlands
- TV advertising in the U.S.
- Political advertising in the U.S.
- Advertising in North America
- Digital advertising in the U.S.
- Digital advertising formats in the U.S.
- E-mail marketing in the United Kingdom (UK)
- Entertainment and Media Outlook 2018-2022 – An African Perspective
Statistics on "Advertising in Brazil"
- Advertising spending in Brazil from 2017 to 2022 (in billion U.S. dollars)
- Distribution of advertising spending in Brazil in 2017, by medium
- Compound annual growth rate of the Brazilian media and entertainment spending from 2017 to 2022, by sector
- Markets contributing the most to global advertising spending between 2017 and 2020 (in million U.S. dollars)
- Media advertising spending in BRIC countries from 2014 to 2022 (in billion U.S. dollars)
- Advertising spending in São Paulo, Brazil between 2010 and 2017 (in billion Brazilian reals)
- Advertising revenue in Brazil from 2017 to 2022, by medium (in billion U.S. dollars)
- Advertising spending per person in Brazil from 2015 to 2021 (in U.S. dollars)
- Leading advertising agencies in Brazil in 2018, by investment in advertising (in billion Brazilian reals)
- Distribution of advertising and marketing agencies in Brazil in 2017, by sector
- Leading advertisers in Brazil in 2017, based on advertising spending (in billion Brazilian reals)
- Leading advertising categories in Brazil in 2017, by advertising spending (in billion Brazilian reals)
- Change in advertising spending in Brazil in 2017, by category
- Advertising spending of the Brazilian federal government in 2017, by medium (in million Brazilian reals)
- TV advertising spending in Brazil from 2009 to 2017 (in billion Brazilian reals)
- TV advertising spending as percentage of total advertising expenditure in Brazil from 2015 to 2017, by type
- Radio advertising spending in Brazil from 2017 to 2022 (in million U.S. dollars)
- Newspaper advertising spending in Brazil from 2009 to 2017 (in billion Brazilian reals)
- Magazine advertising spending in Brazil from 2009 to 2017 (in billion Brazilian reals)
- Change in advertising expenditure in Brazil from 2016 to 2019
- Digital advertising expenditure in Brazil from 2015 to 2017 (in billion Brazilian reals)
- Online advertising spending in Brazil from 2015 to 2017 (in billion Brazilian reals)
- Digital advertising spending growth rate in Brazil from 2013 to 2022, by format
- Mobile internet advertising spending in Brazil from 2011 to 2022 (in million U.S. dollars)
- Share of mobile internet in digital advertising spending in Brazil from 2012 to 2022
- Audience of desktop advertising in Latin America in 2017, by country (in 1,000 users)
- Advertising spending in the consumer services sector in Brazil from 1st half 2015 to 1st half 2017 (in billion Brazilian reals)
- Advertising spending in the personal care and beauty sector in Brazil from 1st half 2015 to 1st half 2017 (in billion Brazilian reals)
- Advertising spending in the finance and insurance sector in Brazil from 1st half 2015 to 1st half 2017 (in billion Brazilian reals)
- Advertising spending in the pharmaceutical sector in Brazil from 1st half 2015 to 1st half 2017 (in billion Brazilian reals)
- Advertising spending in the beverage industry in Brazil from 1st half 2015 to 1st half 2017 (in billion Brazilian reals)
- Advertising spending in culture, leisure, sports and tourism as share of total ad spend in Brazil from 1st half 2015 to 1st half 2017
- Advertising spending in the automotive industry in Brazil from 1st half 2015 to 1st half 2017 (in billion Brazilian reals)
- Advertising spending in culture, leisure, sports and tourism in Brazil from 1st half 2015 to 1st half 2017 (in billion Brazilian reals)
- Advertising spending in the media sector in Brazil from 1st half 2015 to 1st half 2017 (in billion Brazilian reals)
- Leading advertising categories in Brazil in 1st half 2017, by advertising spending (in billion Brazilian reals)
- Advertising spending in the sector of public administration and social services in Brazil from 1st half 2015 to 1st half 2017 (in billion Brazilian reals)
- Advertising spending in the gaming and gambling sector in Brazil from 1st half 2015 to 1st half 2017 (in million Brazilian reals)
- Real estate advertising spending in Brazil from 1st half 2015 to 1st half 2017 (in billion Brazilian reals)
- Advertising spending in telecommunication services in Brazil from 1st half 2015 to 1st half 2017 (in billion Brazilian reals)
- Food advertising spending in Brazil from 1st half 2015 to 1st half 2017 (in billion Brazilian reals)
- Companies investing most in marketing in Finland in 2016, by marketing expenditure (in million euros)
- Change in global advertising spending between 2018 and 2021, by medium (in million U.S. dollars)
- Companies investing most in marketing in Finland in 2016, by share of turnover
- Leading advertising categories in the United States in 3rd quarter 2015 (in billion U.S. dollars)
- Advertising spending in Denmark from 2007 to 2017, with a forecast to 2019 (in billion DKK)
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Related topics
About Statista
Statista offers dossiers and reports on over 170 industries. With Statista you are always able to make informed decisions and boost your work efficiency.
Internet & Telecommunications
- Social Media
- E-Commerce
- Online Video & Entertainment
- Advertising & Marketing
Consumer Goods & FMCG
- Alcoholic Beverages
- Cleaning Products
- Cosmetics & Personal Care
- Food & Nutrition
Retail & Trade
- Health & Hygiene
- International Trade
- Shopping Behavior
- Sports & Leisure
Travel, Tourism & Hospitality
- Business Travel
- Leisure Travel
- Accomodation
- Restaurants
Society
- Demographics
- Economy
- Education & Science
- Politics & Government
Transportation & Logistics
- Aviation
- Rail Transport
- Vehicles & Road Traffic
- Water Transport
Save statistic in .XLS format
You can only download this statistic as a Premium user.
Save statistic in .PNG format
You can only download this statistic as a Premium user.
Save statistic in .PDF format
You can only download this statistic as a Premium user.
Show source references
As a Premium user you get access to the detailed source references and background information about this statistic.
Show details about this statistic
As a Premium user you get access to background information and details about the release of this statistic.
Bookmark statistics
As soon as this statistic is updated, you will immediately be notified via e-mail.
Change statistics options
You need at least a Premium Account to use this feature.
Exclusive Corporate feature
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.