It is projected that Japan will be the third largest ad market in 2022, with a total advertising expenditure of 50 billion U.S. dollars. The United States will remain on the throne with ad spend surpassing 281 billion dollars, and China will take second place that year.
Advertising spending in the world's largest ad markets in 2022
(in billion U.S. dollars)
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Zenith. (December 9, 2019). Advertising spending in the world's largest ad markets in 2022 (in billion U.S. dollars) [Graph]. In Statista. Retrieved February 18, 2020, from https://www.statista.com/statistics/275916/forecast-of-advertising-expenditure-at-the-worlds-largest-ad-markets/
Zenith. "Advertising spending in the world's largest ad markets in 2022 (in billion U.S. dollars)." Chart. December 9, 2019. Statista. Accessed February 18, 2020. https://www.statista.com/statistics/275916/forecast-of-advertising-expenditure-at-the-worlds-largest-ad-markets/
Zenith. (2019). Advertising spending in the world's largest ad markets in 2022 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: February 18, 2020. https://www.statista.com/statistics/275916/forecast-of-advertising-expenditure-at-the-worlds-largest-ad-markets/
Zenith. "Advertising Spending in The World's Largest Ad Markets in 2022 (in Billion U.S. Dollars)." Statista, Statista Inc., 9 Dec 2019, https://www.statista.com/statistics/275916/forecast-of-advertising-expenditure-at-the-worlds-largest-ad-markets/
Zenith, Advertising spending in the world's largest ad markets in 2022 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/275916/forecast-of-advertising-expenditure-at-the-worlds-largest-ad-markets/ (last visited February 18, 2020)
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