Canada path to multi-channel retail purchases 2017

This statistic presents preferences of Canadian online shoppers regarding multi-channel retailing. As of the third quarter of 2017, it was found that 37 percent of respondents had searched for goods online and also purchased them online. A further 16 percent of respondents stated that they had searched for goods online and then bought them in a store.

Most frequently used paths to purchase with multi-channel retailers according to online shoppers in Canada as of 3rd quarter 2017

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Sources

Release date

April 2018

Region

Canada

Survey time period

Q1 to Q3 2017

Number of respondents

1,100 respondents

Age group

18 years and older

Special properties

device users

Method of interview

Online survey

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Statistics on "E-commerce in Canada"

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