Italy: parents behavior on Instagram 2019

This statistic shows the results of a survey about the behaviors adopted by parents on Instagram in Italy as of 2019. According to data, 72 percent of parents stated to use Instagram to discover new content. Moreover, 68 percent used to look at the pictures published by their children, while 63 percent also watched their stories.

Reasons for using Instagram among parents in Italy as of 2019

Share of respondents
Discovering new things72%
Looking at the pictures publsihed by their children68%
Looking at the stories published by their children63%
Publishing pictures51%
Commenting posts43%
Publishing stories21%
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Sources

Release date

May 2019

Region

Italy

Survey time period

March 2019

Number of respondents

1,000*

Supplementary notes

* The survey has been conducted with a sample of 500 parents aged between 51 and 70 years and 500 sons and daughters aged between 25 and 50 years.
The source does not specify the methodology.

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