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Leading full service digital ad agencies in the UK 2019

In 2019, more than half of the leading 100 UK digital advertising agencies were full service, contributing to 62 percent of the overall group income. Full service agencies also made up half of the top 10 digital advertising companies, which are a major growth driver within the industry. Amongst the leading full service agencies, Accenture Interactive dominated with an income of 370.5 million British pounds the past year followed by IBM iX and Cognizant Interactive.

Leading full service digital ad agencies in the United Kingdom (UK) in 2019, by income*

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Release date

October 2019


United Kingdom

Survey time period


Supplementary notes

*Income: money retained from digital media clients, after rechargeable third-party costs. Figures taken from companies' most recent full year's accounts.
**Estimated income based on available data and discussions with both companies. IBM numbers reflect only a portion of the company's consulting business.
Report based on top 100 UK digital advertising agencies 2019
Figures have been rounded

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Statistics on "E-mail marketing in the United Kingdom (UK)"

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