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Enterprises' online presence in selected types of social media in Sweden 2017
Enterprises' online presence in selected types of social media in Sweden 2017
Share of the enterprises that use selected types of social media in Sweden in 2017
by H. Tankovska,
last edited
Apr 24, 2019
This statistic displays the share of enterprises that use selected types of social media in Sweden in 2017. That year, 63 percent of companies used social networks in Sweden.
Share of the enterprises that use selected types of social media in Sweden in 2017
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| Share of enterprises | |
|---|---|
| Social networks | 63% |
| Multimedia content sharing websites | 20% |
| Blogs or microblogs | 14% |
| Wiki based knowledge tools | 8% |
| Share of enterprises | |
|---|---|
| Social networks | 63% |
| Multimedia content sharing websites | 20% |
| Blogs or microblogs | 14% |
| Wiki based knowledge tools | 8% |
© Statista 2019
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Description
Source
More information
by H. Tankovska,
last edited
Apr 24, 2019
This statistic displays the share of enterprises that use selected types of social media in Sweden in 2017. That year, 63 percent of companies used social networks in Sweden.
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- November 2017
- Region
- Sweden
- Survey time period
- 2017
- Number of respondents
- 4,621 companies
- Special properties
- enterprises with 10 or more employees
- Method of interview
- Questionnaire
- Supplementary notes
-
Examples of social media:
Social networks e.g. Facebook, LinkedIn, or Yammer:
Microblogs e.g. Twitter:
Multimedia content sharing websites e.g. YouTube, Pinterest or Picasa.
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- November 2017
More information
- Region
- Sweden
- Survey time period
- 2017
- Number of respondents
- 4,621 companies
- Special properties
- enterprises with 10 or more employees
- Method of interview
- Questionnaire
- Supplementary notes
-
Examples of social media:
Social networks e.g. Facebook, LinkedIn, or Yammer:
Microblogs e.g. Twitter:
Multimedia content sharing websites e.g. YouTube, Pinterest or Picasa.
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Average CPC (cost per click) for programmatic advertising in Sweden 2012-2015
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Digital marketing in Sweden
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Statistics on "Digital marketing in Sweden"
- Overview
The most important statistics
- Advertising and marketing communications spending in Sweden in 2016, by activity (in million SEK)Advertising and marketing communications spending in Sweden 2016, by activity
- Distribution of marketing spending in Sweden in 2018, by channelDistribution of marketing spending in Sweden 2018, by channel
- Which of the following marketing tactics is your company using? Survey on the use of marketing tactics in Sweden 2016
- Share of selected major companies using digital advertising Sweden in 2018, by form of advertisingShare of selected companies using digital advertising in Sweden 2018, by ad form
- Digital tools used in international marketing by companies in Sweden in 2015Use of digital tools in international marketing in Sweden 2015
- Digital marketing performance ranking of selected industries in Sweden in 2018, by BearingPoint scoreDigital marketing performance ranking of selected industries in Sweden 2018
- Digital marketing performance ranking of selected major companies in Sweden in 2018, by BearingPoint scoreDigital marketing performance ranking of major companies in Sweden 2018
- Search engine
The most important statistics
- Desktop search engine marketing revenue in Sweden in 2015, with a forecast to 2017 (in million SEK)Desktop search engine marketing revenue in Sweden 2015-2017
- Search engine advertising revenue in Sweden from 1st quarter 2015 to 3rd quarter 2016, with a forecast to 4th quarter 2017 (in million SEK)Search engine advertising revenue in Sweden quarterly from 2015-2017
- Does your company use search engine optimization techniques to appear higher in the search results?Use of search engine optimization among small & medium enterprises in Sweden 2016
- Distribution of comfort levels with online data collection by search engines in order to provide personalized online experiences in Sweden as of April 2016Levels of comfort with data collection by search engines in Sweden 2016
- Does your company use search engine optimization (SEO)?Use of search engine optimization by companies in Sweden 2016, by industry sector
- Does your company advertise on search engines such as Google and Bing?Companies' advertising on search engines in Sweden 2016, by industry sector
- Social media
The most important statistics
- Share of the enterprises that use selected types of social media in Sweden in 2017Enterprises' online presence in selected types of social media in Sweden 2017
- Does your company have a social media profile?Share of companies in Sweden with social media profiles 2016, by industry sector
- Which social media platforms do you use for your marketing activities during this quarter?Survey on usage of social media for marketing activities in Sweden 2017
- Share of selected major companies with social media activities in Sweden in 2018, by channelShare of major companies with social media activities in Sweden 2018, by channel
- Reasons for social media usage by enterprises in Sweden in 2015, by size of enterpriseReasons for social media usage by enterprises in Sweden 2015, by size of enterprise
- Did your company pay for advertising on Facebook?Companies paying for ads on Facebook in Sweden 2016, by industry sector
- Top digitally leading companies within social media in Sweden in 2018 and 2019Ranking of companies leading digitally in social media in Sweden 2018-2019
- Programmatic advertising
The most important statistics
- Spending on programmatic advertising in Sweden from 2013 to 2015, with a forecast to 2018 (in million SEK)Spending on programmatic advertising in Sweden 2013-2018
- Forecasted revenue of the programmatic video market in selected Nordic countries for 2017 and 2020 (in million SEK)Forecasted revenue of the programmatic video market in the Nordics 2017-2020
- Average CPM (cost per mille) for programmatic advertising in Sweden from 2012 to 2015 (in U.S. dollars)Average CPM (cost per mille) for programmatic advertising in Sweden 2012-2015
- Average CPC (cost per click) for programmatic advertising in Sweden from 2012 to 2015 (in U.S. dollars)Average CPC (cost per click) for programmatic advertising in Sweden 2012-2015
- Average click-through rate (CTR) for programmatic advertising in Sweden from 2012 to 2015Average click-through rate (CTR) for programmatic advertising in Sweden 2012-2015
- E-mail, content and influencer marketing
The most important statistics
- Does your company use direct mail, e-mail campaigns or telemarketing?Use of direct mail, e-mail campaigns by companies in Sweden 2016, by industry sector
- Does your company use content marketing?Survey on usage of content marketing by companies in Sweden 2016, by industry sector
- Share of people who paid for online content in Sweden in 2016, by type of contentPeople who paid for online content in Sweden 2016, by content type
- How long experience do you have with influencer marketing?Experience with influencer marketing in Sweden 2019, by time frame
- Top ten influencers on Instagram in Sweden as of August 2017, ranked by number of followers (in millions)Leading influencers on Instagram in Sweden 2017, by followers
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Statistics on "Digital marketing in Sweden"
- Advertising and marketing communications spending in Sweden in 2016, by activity (in million SEK)
- Distribution of marketing spending in Sweden in 2018, by channel
- Which of the following marketing tactics is your company using?
- Share of selected major companies using digital advertising Sweden in 2018, by form of advertising
- Digital tools used in international marketing by companies in Sweden in 2015
- Digital marketing performance ranking of selected industries in Sweden in 2018, by BearingPoint score
- Digital marketing performance ranking of selected major companies in Sweden in 2018, by BearingPoint score
- Desktop search engine marketing revenue in Sweden in 2015, with a forecast to 2017 (in million SEK)
- Search engine advertising revenue in Sweden from 1st quarter 2015 to 3rd quarter 2016, with a forecast to 4th quarter 2017 (in million SEK)
- Does your company use search engine optimization techniques to appear higher in the search results?
- Distribution of comfort levels with online data collection by search engines in order to provide personalized online experiences in Sweden as of April 2016
- Does your company use search engine optimization (SEO)?
- Does your company advertise on search engines such as Google and Bing?
- Share of the enterprises that use selected types of social media in Sweden in 2017
- Does your company have a social media profile?
- Which social media platforms do you use for your marketing activities during this quarter?
- Share of selected major companies with social media activities in Sweden in 2018, by channel
- Reasons for social media usage by enterprises in Sweden in 2015, by size of enterprise
- Did your company pay for advertising on Facebook?
- Top digitally leading companies within social media in Sweden in 2018 and 2019
- Spending on programmatic advertising in Sweden from 2013 to 2015, with a forecast to 2018 (in million SEK)
- Forecasted revenue of the programmatic video market in selected Nordic countries for 2017 and 2020 (in million SEK)
- Average CPM (cost per mille) for programmatic advertising in Sweden from 2012 to 2015 (in U.S. dollars)
- Average CPC (cost per click) for programmatic advertising in Sweden from 2012 to 2015 (in U.S. dollars)
- Average click-through rate (CTR) for programmatic advertising in Sweden from 2012 to 2015
- Does your company use direct mail, e-mail campaigns or telemarketing?
- Does your company use content marketing?
- Share of people who paid for online content in Sweden in 2016, by type of content
- How long experience do you have with influencer marketing?
- Top ten influencers on Instagram in Sweden as of August 2017, ranked by number of followers (in millions)
- Share of small and medium-sized businesses with a social media presence in Australia as of July 2018, by platform
- Percentage of U.S. adults who use Reddit as of February 2019, by urbanity
- Percentage of U.S. adults who use Reddit as of February 2019, by age group
- Percentage of U.S. internet users who use Tumblr in April 2015, by education level
- Percentage of U.S. adults who use Reddit as of February 2019, by annual household income (in U.S. dollars)
- Share of small and medium-sized businesses with a social media presence in Australia in 2016, by state
- Share of enterprises with a policy of use for social media in Sweden in 2013, by size class
- Distribution of social sharing on social media in China in the first half of 2012
- Share of small and medium-sized businesses with a social media presence in Australia from 2011 to 2018
- Share of consumers who reported to have trust and confidence in the information seen on selected websites or platforms in the United Kingdom (UK) in 2014
- Percentage of U.S. internet users who use Pinterest in April 2015, by ethnicity
- Proportion of consumers who read online reviews or blogs in Australia in 2018, by age
- Leading reasons for ceasing the interaction with companies on Facebook in the United Kingdom (UK) in 2015
- Proportion of consumers who read online reviews or blogs in Australia from 2011 to 2018, by gender
- Proportion of consumers who read online reviews or blogs in Australia from 2011 to 2018
- Number of posts of the Facebook page of the metropolitan city of Genoa in Italy from 2014 to 2015
- Women: Do you share and post professionally-taken photos?
- Why do or did you use online dating sites or apps?
- Forecast volume of soybean oil exported from the European Union (EU 28) from 2015 to 2026* (in 1,000 tonnes)
- Annual production value of the information and communication technology (ICT) services sector in Austria from 2008 to 2016 (in million euros)
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